BUSINESS SPOTLIGHT

RiverCity Coatings Brings Next-Generation Waterproofing to Manitoba

Rub-R-Wall system delivers 100-year performance for residential and commercial foundations

In Manitoba, where wet springs and seasonal flooding are part of life, protecting foundations isn’t optional—it’s essential. RiverCity Coatings, based in Ste. Anne, is helping homeowners and businesses stay ahead of costly water damage with what its co-owners call the industry’s only true waterproofing system: Rub-R-Wall.

“There’s nothing comparable to this,” says co-owner Frank de Rocquigny, a lifelong construction professional. “This is actually the only true waterproofing system out there.”

Rub-R-Wall is a liquid-applied, single-component, 100% rubber membrane designed to create a seamless, impermeable barrier against moisture. Unlike traditional tar-based sealants that can dry out, deteriorate, and leach into surrounding soil, Rub-R-Wall remains flexible—expanding and contracting with the structure while maintaining a permanent bond.

“It’s spray-applied, so there are no seams,” explains co-owner Chester Wohlgemuth. “It stretches and contracts, and it can be applied to wood, concrete, ICF, and concrete block.”

The product is non-toxic, non-carcinogenic, environmentally friendly, and backed by a limited lifetime warranty—with an expected lifespan of more than 100 years. Even well-known contractor Mike Holmes has publicly endorsed the product, calling it the only waterproofing system that should be used on basements.

Built for Manitoba Conditions

RiverCity Coatings serves both residential and commercial clients across the province. For homeowners, the benefits include protection from mold, leaks, and concrete deterioration. For commercial property owners, the system helps preserve structural integrity and protect long-term investments.

The company works on both new construction and retrofit projects. In renovation scenarios,

contractors excavate and repair the foundation before RiverCity Coatings applies Rub-R-Wall. The team then installs Geo-Wrap, a protective drainage layer that prevents backfill soil from resting directly against foundation walls while directing water away from the structure.

“The Geo-Wrap works as a drainage system,” says Frank. “So, we provide not just waterproofing, but a full protective solution.”

A Growing Portfolio of Protective Solutions

In addition to Rub-R-Wall, RiverCity Coatings offers:

  • Brush-N-Seal – a water-based application for exterior foundation walls
  • KL-17 Water Repellents – designed for brick, masonry, concrete, stucco, and block surfaces
  • Wrap-N-Drain – an air-gap membrane that prevents soil contact and improves drainage performance

As demand increases across the region, the company is preparing to expand operations to meet growing interest.

“There’s no product like it,” Chester says.

River City Coatings can be reached by calling Frank at (204) 890-5116 or Chester at (204) 371-5634.

www.rivercitycoatings.ca

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